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Best Practices for Promoting Events

business desk event planning

Events come in all shapes and sizes, from intimate client banquets to extravagant ticketed galas, but the tools and timeline of how you promote those still follows the same path. By promoting your event in a designed, curated way you can build a brand for your event at each touchpoint, which in turn allows and empowers your network to spread the word with consistency and confidence. From the save the date to the final tweet, here are some tips on how to make the most of your event promotion.

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Creative & Casual Vintage Wedding: Jasmine & Ben

jasmine and ben header blog

Jasmine and Ben decided to take a hands-on approach to their wedding, held in Broken Head, Australia, to reflect their laid-back and creative style. From the bride: It was very important to us that we were comfortable with our ceremony and reception. I know everyone says the same thing but we did really want our wedding to reflect the people we are. We walked down the aisle together which everyone really loved, we made almost everything ourselves, including the cake, the furniture, the wedding dress and the centerpieces. In the end, we were rewarded with praise and comments from our guests telling us that we had achieved what we set out to, and that they had a great time. Simon Hunter was able to beautifully capture every special moment of the day!

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Designer Feature Friday: PrettyMeJoy

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Nazia Hyder, the talented artist behind stationery, design, and illustration brand PrettyMeJoy, has been an incredible addition to the Greenvelope designer community since 2014. Her unique brand of illustration is instantly recognizable among our collections, with a distinctive playful elegance that follows her motto of “simplicity is beautiful“. Today we want to share a bit more about her journey as a designer, her inspirations, and what flavor is in her ice cream cone.

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Summer Party Trends We Love

We brought together insight from both event industry experts and expert party-goers to bring you our top summer party trends right now. Share your faves with us in the comments section below!

Garland Detailing 

Simultaneously playful and utterly chic, if we saw garland chandeliers at every party, we wouldn’t complain. 

garland detailing

Jimmy Gideon Photography

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Pure and Simple DIY Wedding: Jeff and Shannon

Mr and Mrs Smith Greenvelope wedding and custom digital invitation

After 7 beautiful years, Jeff Smith finally proposed to his now-wife Shannon on July 11th 2014, and had their wedding a mere three months later (talk about making up for lost time)! In an effort to avoid pomp and circumstance, and to inject “a taste of Shannon and Jeff,” for family and friends, the couple strayed from tradition to create a wedding that was distinctively them. Captured beautifully by Anne McGrath Photography.

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Six Fun Summer Parties to Throw

We know everyone is talking about “back-to-school”, but summer’s not over yet. Here are six fun party themes to throw before the first leaf falls:

1. Camping: for real or just in your own backyard–is a great way to enjoy the warmer nights and starry skies.  Essential activities include roasting marshmallows and making S’Mores, sharing stories (both spooky and sentimental), playing flashlight tag, and snuggling under shared blankets. Surprise your guests with a farewell gift…a bag of homemade trail mix.

Must haves:

camping summer party

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Breathtaking Bohemian Wedding: Bianca & Tad

Boho chic farm wedding in Michigan | Greenvelope ecofriendly invites + photography by Caroline Ghetes

After being together for almost 10 years and living together for over 8 years, Bianca and Tad finally decided to tie the knot. By foregoing the typical wedding formalities and opting for a celebration that was a full representation of the things they loved and were important to them, their Eternal Connection wedding was certainly an occasion to remember. Held on their farm in Michigan, it was a weekend filled with love, shared seasonal fare, dancing, morning yoga, and too many beautiful details to list… all captured beautifully by the incredible Caroline Ghetes Photography

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Increase your Open Rate clients obtain highest open rate in the industry, receiving a 68% average for announcements and invitation mailings across industries.

Greenvelope designer invitations offer a 68 percent open rate

Does your company send invitations? How about announcements? Do you know how many of those are being opened, engaged with, or responded to? With Greenvelope Business Memberships, it has never been easier to send and track event invitations, announcements, and outreach that actually get opened.

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Romantic Brisbane Wedding: Jessica & Chris

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We love it when fans model their weddings after the latest craze, but it’s definitely easy to go overboard. Jessica and Chris were able to incorporate details from several of their favorite things, from Twilight to James Bond, into their own special day in a beautiful, unique, and elegantly understated way. Captured by the endlessly talented Vincent Lie Phtgrphy.

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5 Tips for Throwing a Gorgeous Graduation Party

Summer is coming, and for many of our readers this may be their last summer of freedom- it’s graduation season! Along with the season of course comes graduation parties, a chance for you to not only celebrate with your friends and family, but to mark the beginning of your transition into adulthood. Leave behind the solo cups and kegstands with these 5 tips for throwing a gorgeous graduation party.

1. Bye-Bye Beer Pong, Hello Horseshoes

Welcome you and your friends to the real world by ditching the freshman classics, and take your party activities to the next level. Really get into the spirit by decorating your horseshoes in your school colors, or have your guests take a swing at it themselves. See how with this chic DIY from


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