Especially during the holiday season, getting your message in front of your audience is an uphill battle. With the onslaught of seasonal advertisements and promotions that bombard consumers from October¬†through December, it isn’t surprising that seasonal email marketing often¬†translates into white noise and wasted marketing dollars.
But what does that mean? That you should give up on seasonal promotions? Quite the opposite, actually. Instead of falling into a slump or getting lost in the crowd, take a page out of the¬†Tipsy Elves¬†playbook and implement a little bit of creativity to truly¬†stand out in the inbox.
When designing their holiday email campaign, this one hits the mark in three important ways: ¬† ¬† ¬†1. Surprising ¬† ¬† ¬†2. Funny ¬† ¬† ¬†3. Valuable