39 Ideas to Help You Send the Perfect Holiday Message to Clients

Your clients might not be the reason for the season, but they are the reason for your success. The holidays are the perfect time to acknowledge that with a thoughtful holiday message to clients. You can use your message to share your gratitude, celebrate a big win, or simply wish your loyal customers a happy holiday.

The ideal holiday message should reflect your company culture and your relationship with clients. Here are some easy-to-follow tips that will help you craft a holiday message to clients. Plus, you’ll discover funny and professional messages to add to your holiday cards, and a few ideas that are a match for different business sectors. Feel free to use these messages as they are or add your own personal touch.

If you just need the short version: a professional holiday message to clients thanks them for the relationship, includes a truthful detail about your work together when you have one, offers a warm seasonal wish, and closes from the person or team they actually know. For ready-to-adapt examples, jump to the 8 professional holiday messages to clients below. For complete card messages by industry and client relationship, see our guide to holiday thank you card messages for clients.

What to Include in a Holiday Message to Clients

Your holiday message to clients should reflect two things: your company’s values and your clients’ values. At its heart, a holiday greeting card is a sincere thank-you, so let your appreciation lead and let your branding play a supporting role. Adding your company name and logo (it’s easy to do if you opt for digital holiday cards) simply helps clients recognize who the warm wishes are from. Keep the message itself free of sales pitches, and if you have a marketing department at your company, get their help crafting your holiday messaging.

If not, you can still make the right impression by personalizing your message. Even if you don’t have time to write a unique message to every client, your holiday wishes will feel more personal if they reflect your business’s personality. So, if your team loves a good Dad joke, add one to your greeting cards. If you’re hyper-focused on client success, make that the (hyper) focus of your messaging.

Sign your greeting cards with the names of the team members who your client works most closely with. A message that comes from the client’s account manager will feel more meaningful than a message that comes from a CEO or business partner that the client has never met. To send one coordinated mailing where each card comes from the right person, see our guide to sending client holiday cards from each account manager.

Also, keep your clients’ holiday preferences in mind. When you know what a client celebrates, a holiday-specific greeting is a thoughtful touch: send a Christmas card complete with a Christmas message to clients who celebrate Christmas, or a Hanukkah card to clients who celebrate Hanukkah. A greeting that matches how someone actually celebrates shows you know them well.

When you’re not sure what a client celebrates, choose a broadly welcoming greeting. “Happy holidays,” “Season’s greetings,” or a warm line like “Wishing you a joyful season and a bright year ahead” can convey warm wishes without referring to a specific holiday.

New Year wishes are another option when you’re unsure which holidays a client celebrates. A New Year’s card provides an opportunity to look forward to another prosperous year with your most valued customers.

Now that you have an idea of what your holiday greetings should do, it’s time to find the right words for your business holiday card message. We’ve included options for a variety of brand voices and business models.

12 Funny and Lighthearted Holiday Messages to Send to Clients

If your company has a light-hearted culture and a laid-back relationship with clients, try these humorous greetings on for size. We hope they fit as well as your favorite ugly Christmas sweater. Pick the ones that suit your relationship and your recipient’s taste in humor.

1. Wishing you a season full of good cheer and a break room full of cold beer. Happy holidays!
2. This past year, we really sleighed! Looking forward to more projects with you in the new year.
3. Working on your account is lit like my menorah! Happy holidays!
4. Working on your account is lit like my Christmas tree! Happy holidays!
5. Thanks for never being frosty. We love clients like you!
6. It’s the most wonderful time of the year to celebrate our favorite client! (Shhhh … don’t tell the others.)
7. Another year working with you is something to celebrate! Cheers to the new year!
8. Working on your project has been magical, and we hope your holiday is too!
9. ‘Tis the season to celebrate our successes! Here’s to everything we accomplished in the past year!
10. As far as clients go, you’re definitely on the Nice List! Looking forward to working with you more in the new year.
11. We hope this winter season is as cool as you! Thanks for being an awesome client.
12. Like Santa and Rudolph, this partnership has been a runaway success. We look forward to working with you more in the new year!

8 Professional Holiday Messages to Clients

For a Greenvelope digital holiday card, choose a professional message that fits your relationship with the client. Each example below is written for a specific situation, so pick the one that matches, swap in the bracketed details, and adjust the sign-off to whoever the client knows best.

1. A formal general greeting: On behalf of everyone at [Your company], thank you for the trust you’ve placed in us this year. We wish you a peaceful holiday season and every success in the year ahead. Warm regards, [Your name]
2. For a new client: Thank you for choosing to work with us this year, [Client name]. Getting started together has been a bright spot in our season, and we’re glad you’re here. Wishing you a wonderful holiday and a happy new year. [Your name]
3. For a long-standing client: After [Number] years of working together, our appreciation for you has only grown, [Client name]. Thank you for your continued confidence in our team. May your holidays be restful and spent with the people you love most. With gratitude, [Your name]
4. After a completed project: Congratulations again on the completion of [Project] this year. It was a privilege to be part of it, and we hope this season gives you time to enjoy what you accomplished. Happy holidays to you and yours. From all of us at [Your company]
5. For an ongoing partnership: Our continued work together on [Ongoing work] is one of the highlights of our year, and we’re grateful for the care your team brings to it. Wishing you a joyful holiday season and a smooth start to the new year. The [Your company] team
6. For a whole client team: To everyone at [Client company], thank you for the energy and thoughtfulness your team has brought to our work together this year. We hope each of you gets a true break this season. Warmest wishes from all of us at [Your company].
7. For a client who has had a difficult year: Whatever this year has brought, we’re grateful to have worked alongside you through it, [Client name]. Wishing you a gentle close to the year and a bright season ahead. With warm regards, [Your name]
8. A New Year greeting when you don’t know how they celebrate: As one year closes and another begins, thank you for being such a valued part of ours, [Client name]. Here’s to good health, good news, and continued success in the new year. [Your name], [Your company]

With Greenvelope’s business holiday cards, you can choose a designer card, personalize your message, add your company logo, and send your greeting to clients by email.

19 Holiday Messages Based on Your Business Offering

Whether you run a marketing firm, law firm, real estate agency, or another type of business, we’ve got a holiday message to match your services. Find your type of business below to see messages made just for you. If your business is a medical or dental practice, our guide to holiday card messages for patients has wording that keeps health details off the card.

Marketing

If you’ve been too busy marketing your clients’ businesses to think about your own messaging, let us do it for you. Here are a few greetings made for marketing agencies.

1. We’ve come up with the perfect holiday slogan: Happy holidays! (We think it’s gonna catch on.)
2. You’ve really mastered the spirit of giving. You’ve been giving your audience great content all year long, and we’re proud to be part of that. Happy holidays!
3. We hope you get to be social this holiday season. And for once, we’re not talking about your Instagram strategy.
4. We do branding. So, this year, we’ve decided to wish you happy holidays in every brand voice.
   Formal: Have a joyous holiday season.
   Playful: Happy ho-ho-holidays!
   Sassy: How to get happy for the holidays: Eggnog
   Sentimental: We wish you a beautiful holiday with your loved ones.
   Direct: Happy holidays!

Financial Services

If your clients come to you for accounting and financial services, then these holiday messages will fit the bill.

1. After all that holiday shopping, we’ll be here to help you reconcile your budget. Enjoy the season!
2. Here’s to a prosperous new year! Best wishes from the people who balance your books.
3. It’s the most wonderful time of the year! It definitely beats tax season. Happy holidays!
4. We checked the numbers, and it looks like it’s going to be a happy new year!

SaaS or IT

You’ve got the technical know-how, and these messages will let your clients know it.

1. We hope [Company name] has made your office more efficient than Santa’s workshop. Happy holidays!
2. Here to solve your IT issues faster than Rudolph can run. Happy holidays!
3. Think of us as your software solution tied up with a bow! We’re looking forward to serving you more in the upcoming year.

HR and Recruiting

You’re all about people, and these holiday messages will put a smile on people’s faces.

1. When Santa needs more helpers, he calls us. I guess you and the big man have that in common. Happy holidays!
2. Good wishes, good people, and good cheer! We look forward to helping you meet your HR needs in the coming year.
3. People are what the holidays are all about. We hope you enjoy the season with your favorite humans.

Real Estate

Whether you found your clients a new home or a new office, you’re part of the reason they have a door to hang their wreath on. Help them celebrate the season with these holiday messages.

1. There’s no place like home for the holidays! We hope you’re enjoying your new home at this special time of year.
2. The best thing about having an office? Office parties. We hope you enjoy celebrating the season in your new space!
3. Warm wishes for a wonderful holiday in your new place.

Law

Whether you want to poke a little fun at your profession by adding a playful disclaimer to your holiday greeting cards, or you need something brief to send out between briefs, these messages are above board.

1. Have a wonderful holiday season!*
   *This message is not a guarantee and in no way entitles you to have a wonderful holiday season, nor are you under any obligation to do so. (But we certainly hope you do!)
2. We’ll skip the legalese and just say this: We hope you have a happy holiday and a wonderful new year.

Make Your Clients Merry

The right holiday message to clients can reinforce your relationships and spread cheer at the end of the year. Take a moment to recognize your loyal customers by sending a holiday greeting card. With digital cards, it’s simple to do.

Choose from a range of holiday designs, personalize your message, upload your clients’ email addresses, and send your holiday wishes on their way. If you choose a photo card, you can even upload a picture of your team or add your logo at the center of the design. You’ll be able to create an original greeting card that reflects your brand and celebrates your clients, and then you can get back to the festivities. Happy holidays! To compare digital and print-and-mail options for the send itself, see our guide to the best business holiday card mailing services.